July 22, 2022

Best Business Marketing Articles of 2022

Searching for articles for a specific problem usually leads us down a series of rabbit holes where we find ourselves enthralled in a variety of topics ranging from DIY email campaigns to the latest in Python code to keep our proprietary API's in top condition.  To save you the burden of going down all those rabbit holes, we've compiled a list of the best Business Marketing Articles we have found so far in 2022. 
June 9, 2022

Restaurant Franchise Websites That Really Convert Leads

We’ve all come to know the importance of being able to glean information on just about anything in just a few minutes of searching on the […]
March 22, 2022

Are You Measuring the Return on Your Marketing Investment?

Have you sat down and figured out how much you are spending? And are you getting your money’s worth from your efforts? That’s why ROI (return on investment) measuring is so important.
December 23, 2021

Email Marketing 101

In short, email marketing is the most cost effective method to help promote your brand to your customers, prospects and interested parties that are on your mailing list.
September 10, 2021

Let’s Talk Lead Generation – Part 1 The Basics

Why? Because lead generation is at the core of your business success – i.e., sales. No matter the size or type of business you have, sales […]
July 14, 2021

Put Your Business Website To Work

“Most of what we do in digital marketing, be it SEO, Social Media, Pay-Per-Click or Email Marketing, is to drive quality leads to a website and […]
June 2, 2021

Great SEO = Quality Leads

At the end of the day, SEO is the cheapest form of marketing you can do, however it is also the marathon of tactics. SEO brings the highest quality leads.
May 3, 2021

Microsoft 365 – A Quick Primer

Overview If you’re in business, chances are you’re a little familiar with Microsoft Office. It’s a powerful business tool that keeps you connected no matter where […]
April 3, 2021

PPC Campaigns That Yield Consistent Results

In 1963, David Ogilvy, known as the “Father of Advertising” and founder of the world-renowned firm of Ogilvy & Mather, was quoted as saying, “Half of […]
January 31, 2019

WordPress | Fatal Media Upload Error

There are several common reasons why you would get the frustrating error message advising you of an HTTP error. WordPress does provide a few solutions for […]
January 30, 2019

FranConnect Lead Forms

Working with franchisors all over the country, we run into a variety of lead nurturing systems. One of the most common CRM systems that franchisors use […]
July 29, 2015

Google Courageously Tried and Failed to Tame Social

We don’t blame you Google, we love you. Well, most of you anyway. Forcing users to utilize your under-trafficed social site in order to access your […]
September 29, 2014

Manual Citations vs Big Bad YELP

I was always taught that “you get what you pay for” and with the mega big and bad brands, the opposite might actually be true in […]
August 22, 2014

Social Media in the Workplace

We get asked this alot – is it necessary for a business to participate in social media? That’s a complicated question, and it generally depends on […]
June 26, 2014

What Insiders Don’t Want You to Know About Mailing Lists

By: Laurean Callander So, you’re thinking of launching a direct mail campaign? Here’s a few insider pointers every mailer should know about mailing lists and their […]
March 25, 2014

How to Get Your Marketing Message Noticed in Today’s Confusing Times

If the title of this article appeals to your curiosity, rest assured, you are not alone.  Since 2009, and the explosion of internet and social marketing, […]
October 3, 2013

Marketing Artists vs. Marketing Scientists

FOREWORD: It has recently come to my attention, through the nudge of my business partners, that my industry may finally have come up with a term […]
June 3, 2013

All Eyes On Me

Sarcasm, humor, personal development, something quirky, something catchy… entertain me!  If you find you’re various social networks failing and not receiving any participation from your followers, […]
May 16, 2013

3 ways to hand over customers to your competition

Forget about everything you’ve been told about website marketing.   Up until 2011, the rules were pretty clear – put your info on your site and they […]
May 9, 2013

Birong pstos are jsut birong

Ever wonder why your posts go unliked? it’s actually pretty simple. And one many businesses with semi-active fan pages don’t want to admit. They’re boring! Facebook […]
January 9, 2013

13 Marketing Musts in 2013

My phone has been ringing off the hook, it must be that time of year again when it’s time to figure out how to One-Up last […]
August 3, 2012

What is Social Media?

Perhaps you have been asking yourself this question a lot lately, which led you to this particular page. Curiosity. Need for information. Willingness to explore. All […]
June 19, 2012


Child Friendly Etiquitte for Social Media Marketers Published 6/19/12 by Laurean Vincent It’s a no wonder, that after the recent IPO of the world’s largest and […]
June 12, 2012

Formula for Today’s Marketer:
Links + Tags = Ranking = Results

Having a glamorously looking website, does not necessarily go hand-in-hand with a well-performing website. In fact, we have seen the “Mercedes-Benz” class of websites that perform […]
May 24, 2012

If “Journalism is Literature in a Hurry”, what is Blogging?

Thank you Richard Gere in Runaway Bride for that concept. Writing, in all its varieties, is essentially art. Word art, that is. As a lover of […]