Clients that are established in a regulated industry thrive with our PALM method.

These advertisers can’t risk losing their licenses because a message violated an advertising rule.

Don’t risk losing your license because your advertising doesn’t meet compliance!

Our PALM Method ensures your messaging:

  • Ensures governing rule compliance
  • Follows procedure for approval documentation
  • Differentiates you above the competition
  • Is hand-crafted to reflect YOU

Adherence as Godly Worship

“Everyone must submit himself to the governing authorities, for there is no authority except that which God has established. The authorities that exist have been established by God.” Romans 13:1

It’s refreshing to acknowledge that God established Himself as authority over what we humans use to govern ourselves. It’s also true, that we don’t always agree or even like the rules or laws of our lands. As Christians, we are called to follow them. When we engage in compliance activities with a joyful heart we are participating in a form of worship during our 9-5. We are promised that God blesses the work of our hands. We certainly hope so!

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After signing up, you will receive 5 daily biblical devotionals, each related to a different marketing strategy. After that, you will receive our regular newsletter.



When we got involved with our first aesthetics client, we were shocked to realize the disconnected systems in place and lack of sales technology.
The staff was attempting to “close” aesthetic patients in the same way they “close” insurance surgery patients. The reality gap couldn’t be any wider! By utilizing our Spark Plug marketing plan with our PALM methodology for advertising and lead nurturing, this practice soon saw success! Now we have helped dozens of practices expand the aesthetic side of their practice, many moving closer to the coveted 50/50 model.



Wealth Management clients with an SEC license, and Insurance Brokers are among the strictest regulated industries we enjoy servicing. Lawyering presenting a three-way tie. Our team understands the prevailing advertising rules, and enjoy creating compliant campaigns that can still differentiate the brand and still be attractively memorable.

Within financial services, we have worked with countless law firms, wealth managers, insurance brokers and franchisors. All heavily regulated, all requiring a strict adherence to campaign approval documentation.

Almost every one of our financial services clients came to us to incorporate our UpBrand messaging. This is by far, the biggest compliment we can receive.

Non Profit


One of the industries closest to our hearts, are those organizations who impact the community with their good works. There is not a shortage on finding communities to serve, as there are many underserved people on our planet. There is, however, a growing shortage of people willing to contribute with their time or resources. It is our honor to help tighten that gap through thoughtful appeal campaigns. As the gap tightens up, organizers get confirmation that their mission is making a lasting impact.

If you don’t consistently work your marketing plan….

  • You WILL fall prone to costly half-hazard mistakes
  • Continue chasing the next shiny object
  • Fall prey to the loudest voice in the room
  • Lose out on missed opportunities

Our PALM Method

Consistently working a strategic marketing plan isn’t enough. Tapping into our 6Sigma training and utilizing LEAN principles, we ensure all our campaigns follow the PALM method of measurement. This ensures our results driven campaigns are scalable.



Your thoughtfully crafted Spark Plug marketing plan serves as the guide for your marketing initiatives. Keeping an eye on the plan and executing based upon sage goals is the foundation to successful results.

By counting on our team to carry out your marketing plan, you can focus on running your business, or having a life outside the business.

A V1


Once a campaign is launched, our custom architected systems constantly receive and compile data for our team to analyze against benchmarks. For each campaign we identify one or two key metrics that are critical to success.
L V1


Keeping an eye on the data coming in, we are able to make any necessary adjustments to a campaign to ensure its success.

Optimizing, recording and measuring the data in your campaign journal is how we are able to see month-over-month, quarter-over-quarter and even year-over-year results. This invaluable data gives us an edge on the seasonality of your business.

M V1


Every campaign that is launched is measured, and your campaigns’ Key Performance Indicators are always top of mind. You will gain access to valuable reports through our portal that demonstrate the results of your marketing plan.

You can rest confident knowing you always have access to your vital campaign information.

Success Stories

Our clients get hooked on the scalability of our team and our Spark Plug method over time. They are known to be serial entrepreneurs ready to launch their next business venture with the freed up time, head-space and expected outcomes.

Chris Escobedo, COO

Stone Oak Wealth Management, LLC

We started working with Laurean and her team this year. They have done a tremendous job of meeting our expectations and increasing our marketing presence.

Ruth Chavez, CMO

BrightStar Care Medical

I wanted to share some positive news, especially for the work Laurean does with our PPC. A nurse who had been looking for home care for quite awhile and had never heard of BrightStar. She told me that she searched on Google the “benefits of a franchise business versus a non franchise business” (or something to that effect) and she was amazed we “popped” up. She then spent 2 hours on our website and the skilled care sold her. We like it when our PPC program works!!

Chuck Wasson, CPCU, CIC

ARCW Insurance

The website Google search is working for bonds! Also, now I’m quoting their professional. Our marketing plan is working!!

Schedule A Discovery Call Today!

If you are ready to put a spark in your marketing strategy, schedule a Discovery Call. Together we’ll explore your marketing challenges, business goals and how our “spark plug” marketing plan works in action. Walk away with a sage plan of action.