Social Media Posts and Engagement Monitoring

The most challenging part of being involved in the online community is maintaining your involvement across multiple platforms. Sure, the Social Media sites are FREE to use, but your time is the most expensive asset you have. To run an effective Social Media strategy, can take hours a day to maintain. In fact, some companies contract for full-time employees to do this one task. Recently, a new trend amongst national brands is hiring bloggers to handle their customer service issues that they discover on Social Media sites.

We are not suggesting that the small company or professional commit hours a day or considerable resources to Social Media blogging just to remain competitive, that would be an ineffective use of your assets. We do recommend you stay in the conversation in a way that works for your business.

At Red Palm Marketing, we will develop an effective Social Media & blogging plan and timeline for your company and carry it out for you on a daily basis. Each industry is different and each target market is different. The social sites that work well for a personal injury attorney, may not work so well for a music festival. By understanding your target market, we can help you choose the appropriate social sites to be participating in – for example not every business should be participating in Facebook – maybe LinkedIn is more appropriate. We can help you make the informed choice.

Plans Available

All Levels come with monthly reporting and our Marketing Communications Timeline and approval process. You maintain full control of all of your messages and ownership of your sites!

Depending on your objectives & budget, we have 3 plans available for you to choose from:

Endorsement Level $500/month + $195 Sign Up Fee

• 2 sites x 3 days /week
• Simple updates with links. 90% of updates include pictures

SEO contracted accounts can get this for $300 a month!

Engagement Level $750/month + $195 Sign Up Fee

• 3 sites x 5 days / week
• Simple updates with links. 90% of updates include pictures.
• Complex Updates: Poll Creation
• Event creation with images
• Fan engagement
• New follower mentions and call outs

SEO contracted accounts can get this for $550 a month!

Expert Contributor Level $1,250/month + $500 Sign Up Fee

• 4 sites x 5 days / week
• Simple updates with links. 90% of updates include pictures.
• Complex Updates: Poll Creation
• Event creation with images
• Fan engagement
• New follower mentions and call outs
• Fan contests and app creation
• Blog setup & weekly blog posts
• Weekly newsletter
• Blog writing and commenting

SEO contracted accounts can get this for $1,050 a month!

Types of sites and combination choices:
Social (Facebook, Twitter, Google+, Pinterest, LinkedIn, etc…)
Eblast (weekly newsletter/eblast sending ie: Constant Contact, MailChimp, Sage Act!)

Some sites require more frequent posting (like Twitter) while others are effective with less frequent posting (Facebook). When we schedule your strategy session, we can help you identify the sites most effective for your target market and the frequency.

Monthly Reporting

Metrics are recorded weekly and baseline reporting on traffic and interactions will be provided in your monthly report.